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janevent

Communicating Change
in a Changing Environment
IABC Presents Paul Sanchez, ABC, APR
Global Director of Organization Research and Effectiveness
Mercer Human Resource Consulting

It seems that almost every project that a communicator is involved with these days revolves around some aspect of change management. Whether it is working on a merger, changing pay plans or helping an organization embrace the prospect of outsourcing, communicators must be responsible for helping companies manage and communicate change. This raises the question for us all, “What’s a nice communicator like me doing trying to change my organization’s culture.

Even more important, communicators are being challenged to assume expanded roles and acquire new skills to ensure these changes are not only communicated, but also implemented effectively. Communicators must carefully research, analyze, inform and guide a communications strategy that will help win the hearts and minds of all stakeholders and align critical behaviors with organizational goals.

In this program, Paul Sanchez, ABC, APR, Global Director of Organization Research and Effectiveness for Mercer Human Resource Consulting, and career-long communicator - will discuss concepts and approaches that will help communicators understand what “culture” really means—and how to use that knowledge to play a lead role in the change-management process. Paul is the immediate past chair of IABC’s Research Foundation and two-term member of the International Board.

Date: Tuesday, January 23, 2007
Time: Registration and Networking: 6:00 – 7:00 p.m.; Program: 7:00 – 8:00 p.m.
Location: Metro Center Lower-level Conference Room
(follow the signs after entering)
One Station Place
Stamford, CT 06902
Includes: Buffet dinner: mixed green salad, pasta side dish, chicken entree and a selection of desserts. Complimentary wine, coffee and soft drinks are also included.

RESERVE NOW!
For more information please contact Samantha Hetzel, (203) 542-5126.
  Before January 19 Registration at door
Member $40 $45
Non-members $50 $55

Parking is available free of charge in the parking structure located directly next to Metro Center. You will be given a comp parking pass when you check in at the registration desk.

Cancellations must be made 72 business hours prior to the event for a full refund. If you cannot meet this cancellation deadline, you can send a replacement.